Hoopy Designs continues to produce a multitude of professional, innovative, and creative materials for its clients. Our passion is having marketing solutions for businesses and individuals as they relate to: design, concept targets, branding and promotion. 

BRANDING:

We instantly associate with brands.  You know.... Starbucks logo, the Nike Swoosh, the UPS brown truck.   Brands make us feel, think and associate ideas to the product or service they represent .   Branding can be in a name, slogan, sign, symbol or design, or a combination of these elements that identify products or services of a company.     These elements differentiate the goods and or service from the competition.*   

WHAT SHOULD BRANDING DO:

Branding is not only about getting your target market to select you over the competition, but about getting your prospects to see you as the sole provider of a solution to their problem or need.

The objectives that a good brand will achieve include: 

• Clearly delivers the message
• Confirms your credibility 
• Emotionally connects your target prospects with your product and or service.
• Motivates the buyer to buy
• Creates User Loyalty

*https://www.thebalance.com/why-is-branding-important-when-it-comes-to-your-marketing-2294845